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Showing posts from June, 2019

Know how ML(Machine Learning) can help your business and it's operations

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In the current era of technological advancements the challenges that modernity faces are high-dimensional in its essence. These said challenges require a large assortment of variables that influence the observations made in business with science. However, humans come to a crescendo whilst visualizing 3-D’s and miss out the optimal value that lays within. This approach cannot be measured as efficient to solve the challenges that modernity faces and requires a realistic approach that offers good solutions in the high-dimensional space. This is where Machine Learning or ML makes a breakthrough as it naturally works in the high-dimensional space and is able to identify solutions when humans aren’t able to. What is Machine Learning ? Machine Learning (ML) is a scientific study that allows computers to learn without any external (human) interference. It is an application of artificial intelligence (AI) that provides a computer system the ability to learn patterns and inference autom

Most important metrics you aren’t measuring: User Experience Design

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Upon launching a new website or a mobile app, we wonder about how well it would do in the ongoing market. The uncertainty of your product succeeding or failing makes one oblivious to the basic factors that go behind it. For, at the end of the day, it is about your user and their experience upon using an app or engaging on a website. Failing to withhold the joy of surfing through your digital product can backfire to an extent where goodwill seems nestled far off in the woods. Therefore, by measuring the user experience we are able to evaluate the probabilities to make indefinite changes to become the forerunners in the industry. However, our cognitive system is designed to reduce psychological load, leading us to examine only the problem-solving detail and not the basic structural features. UX Designing Team Why UX Design is Important? User Experience Design is what keeps a user engaged in a digital product or service. It aims to provide easy and fruitful e